This accessible book demonstrates how ideas influenced and defined graphic design. Lavishly illustrated, it is both a great source of inspiration and a provocative record of some of the best examples of graphic design from the last hundred years. The entries, arranged broadly in chronological order, range from technical overprinting, rub-on designs, split fountain to stylistic swashes on caps, loud typography, and white space to objects dust jackets, design handbooks and methods paper cut-outs, pixelation.